Builds a cross-channel plan with content, metrics, influencers, and CTAs; provide target personas and goals.
Develop a comprehensive social media strategy to boost brand engagement and encourage audience participation, targeting intermediate-level marketers. Outline innovative approaches and include examples of successful campaigns. Ensure the strategy incorporates the latest trends and best practices, addressing key aspects such as:
- Content creation and curation
- Engagement metrics and analysis
- Influencer collaboration
- Audience segmentation and targeting
- Cross-platform consistency
Provide actionable steps and real-world examples to illustrate each point, focusing on enhancing social media presence through engaging content.